The story behind StepFresh
From a passion for shoes to a specialist in shoe cleaning and premium sneaker care.
More than just cleaning shoes
StepFresh originated from a passion for shoes and an eye for detail. What started with cleaning our own sneakers grew into a specialist in shoe cleaning, sneaker care, and professional shoe cleaning.
Daily, we help customers clean sneakers, suede shoes, leather shoes, caps, and bags. We treat both everyday shoes and exclusive designer items with the same attention and care.
Our mission is simple: deliver high quality, achieve visible results, and provide a service that customers can rely on.
Our Story
2023
In 2023, we turned our passion for shoes into StepFresh. Starting from a small workspace, we began professionally cleaning sneakers, suede shoes, and leather shoes. From day one, one goal was central: to deliver visible results and help customers keep their favorite shoes looking good for longer.
2024
In 2024, StepFresh continued to grow, and we were able to help more and more customers with professional shoe cleaning. This allowed us to gain valuable experience with diverse materials, brands, and types of contamination. Quality, attention to detail, and customer satisfaction were always our top priorities.
2025
In 2025, we will have helped hundreds of customers in cities such as Amsterdam, Utrecht, Almere, and the rest of the Netherlands. Thanks to our pick-up service, shipping service, and personal approach, trust in StepFresh continued to grow. Based on this practical experience, we started developing our own cleaning products, designed to address the daily challenges we encounter in professional shoe cleaning.
2026
In 2026, we continued this step by launching the StepFresh Essential Kit. A complete and well-thought-out solution for safely cleaning various materials, developed based on years of practical experience. This allows customers to use the same method that we apply daily for professional shoe cleaning.
Suitable for all well-known brands
For all types of shoes
